| EPAA Training Center for Export (ETCE) |
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In today´s competitive trade environment, the acquisition and constant refinement of business skills are essential to progress. Access to competent, qualified and motivated staff is vital for all export enterprises. Therefore, training through courses, seminars and workshops will be a main focus of attention in the activities of EPAA.
EPAA training modules ”Your Gateway to the world” will introduce you to the knowledge you need to do business abroad.
You will learn to identify market opportunities, leverage your resources to secure financing and insurance services, and negotiate partnerships with foreign shippers and distributors. If you have already exporting, providing services to exporters, or are contemplating a move into the global arena, you will benefit from the practical information offered in the series of training modules.
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| Global Entrepreneurship |
As global trade barriers come down, Afghan companies must learn to compete internationally.
Global Entrepreneurship will introduce you to the fundamentals of International Trade.
You will cover: |
- The Global Entrepreneur
- The Global Economy
- Afghanistan's Place in the World
- Buying and Selling Internationally
- Trade Rules
- The Export Process
- The Import Process
- The International Business Plan
- International Market Research and Marketing
- Trade Financing
- Logistics and Distribution
- Getting Started
- Negotiating Abroad
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| International Marketing Course |
| Marketing is the part of your business that focuses on the customer. Nowhere is marketing more important than in the global marketplace where competition is fierce. International Marketing will teach you how to outdistance the competition. You will cover: |
- The Principles of Marketing
- Domestic vs. International Marketing
- The International Marketing Plan
- Market Research
- Market Access
- Cultural Considerations in International Marketing
- Political, Legal and Regulatory Considerations in International Marketing
- Marketing the Right Product or Service
- Personal Selling Abroad
- Mass Marketing Abroad
- Pricing and Marketing
- Enhancing the Marketing Effort
- Marketing Services
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| International Trade Finance |
| Financing plays an essential role in international trade. International Trade Finance will take you through complex ventures and will show you how to secure financing. You will cover: |
- An Introduction to Trade Finance
- The Financing Presentation
- Trade Finance, Risk Analysis and Risk Management
- Foreign Exchange Rates
- Export Costing and Transaction Viability
- Payment Methods and Short-term Financing
- Medium- and Long-term Financing
- Factoring and Forfaiting
- Understanding and Processing Documentary Credits
- Bonds and Guarantees
- EDC Export Credit Insurance and Financing
- Cash Flow Planning
- Countertrade and Consigment
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| International Market Entry and Distribution |
| Winning at international trade is more than just good marketing. You need a road map to getting your products where they need to go. International Market Entry & Distribution will help you chart a course to international markets and negotiate any obstacle. You will cover: |
- Defining Strategic Needs
- Barriers to Entry
- Distribution Issues
- Introduction to Market Entry Strategies
- Partnering with Foreign Agents a
- Foreign Direct Investment and Market Entry
- Strategic Alliances
- Investing in International Partnerships
- Trade Shows
- Finding the Right Partner
- Negotiating Partnering Agreements
- Working with Suppliers
- Technology Partnering
- Managing a Joint Venture
- Exit Strategies
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| International Trade Research |
| True marketing success in international trade depends greatly upon developing an in-depth understanding of your target markets. This can only be accomplished through research. International Trade Research will take you through the research process, step by step. You will cover: |
- International Trade Research – An Introduction
- Planning the Research Process
- Defining Research Objectives
- Evaluating Export Opportunities
- Data Collection
- Using The Internet
- Analyzing the Data
- Market Intelligence
- Competitive Intelligence
- Management Information Systems for International Trade
- Applying Trade Research: Products and Processes
- Applying Trade Research: The Promotional Strategy
- Evaluating Import Opportunities
- Research Support for Foreign Direct Investment
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| Legal Aspects of International Trade Course |
| nternational trade law is a complex area that can directly affect your success in international trade. Legal Aspects of International Trade will give you a management perspective and make you fully aware of all of the international legal implications of your expansion into the global marketplace. You will cover: |
- An Introduction to Business Law
- Principles of Canadian Contract Law
- International Business Contracts and Conduct
- Product Liability
- Resolution of Disputes
- Sale of Goods
- International Sale of Goods
- Agents, Distributors and Franchises
- Technology and Intellectual Property
- e-Commerce and the Internet
- Payment and Finance
- Carriage of Goods and Insurance
- Competition and Antitrust Law
- Public Trade Law
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| International Trade Management |
| The emergence of a global economy has challenged traditional assumptions about management. International Trade Management will help you to manage your international trade activities more effectively, with an eye to competitive advantage. You will cover: |
- The Global Economy and International Companies
- Managing the Export Process
- International Business Planning
- Competitive and Business Intelligence
- Managing for Competitive Advantage
- Operating an Export Office
- Outsourcing Operations
- Managing Strategic Alliances and Virtual Corporations
- Supply Chain Management
- International Trade Finance
- Building an International Workforce
- Managing Cultural Diversity
- Managing International Innovation
- Managing International Assets and Risk
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| In House Company Training |
The target groups for EPAA training activities for the private sector are export manager and other staff responsible for exporting in small and medium enterprises throughout the country.
Please
contact us. |
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